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CX Innovators: Dr. Marlene Kolodziej, Ricoh
By Clint Wheelock February 9, 2023
Dr. Marlene Kolodziej, Senior Vice President of Service Delivery for Ricoh USA, shares her experience in designing effective CX initiatives.
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InMoment Adds Several Enhancements to its XI Platform
By Sherril Hanson February 3, 2023
Sandeep Garg, chief product officer for InMoment, discusses the company's recent enhancements to its XI platform.
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The State of CX in 2022
By Keith Kirkpatrick January 3, 2023
As the COVID-19 pandemic continued to recede into the background throughout 2022, the CX market homed in on serving customers that were increasingly digital, demanding, and DIY. Across nearly all industries, CX practitioners and vendors trained...
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CX Innovators: Rick Rosso, Concentrix
By Clint Wheelock December 20, 2022
Rick Rosso is Executive Vice President, Global Sales & Account Management for Concentrix, a global provider of CX solutions and technology headquartered in Fremont, California. Concentrix works with more than 750 clients in 40+ countries around...
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Best-of-Breed versus Single Vendor Software
By Keith Kirkpatrick August 29, 2022
The CX technology ecosystem is a diverse web of software and service solutions that are aimed at enabling a smooth customer journey from start to finish, providing a personalized and engaging experience throughout the journey. These solutions aim...
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Demystifying the CX Technology Stack
By Keith Kirkpatrick August 22, 2022
The planning and implementation of a coherent and unified strategy for improving the CX of an organization usually requires a full understanding of the types of customers served, their needs and desires, how they purchase products and services, and...
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New CMO Council-GfK Report: Marketers Lack Confidence in Their Own Data
By Alex Gaw August 19, 2022
A new report on marketing from the world’s foremost practitioners of the trade makes the startling disclosure that marketers throughout the world lack confidence in their own data systems to win and retain customers. On a global basis, this...
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Oracle Cuts 5,000 Jobs in CX Division and in Marketing
By Alex Gaw August 9, 2022
Technology and software giant Oracle cut jobs in marketing and in its beleaguered CX division on Monday amid fears of economic uncertainty, with reports from business and trade papers quoting sources in the know as saying that the total number of...
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Bain & Company Launches NPSx for CX Training and Certification
By Alex Gaw August 1, 2022
From Bain & Company, inventors of the Net Promoter Score (NPS) and Net Promoter System, comes NPSx, a CX training and certification course that the company says is the first of its kind to help organizations create leading customer...
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Khoros, EveryoneSocial Combine Digital Customer Engagement, Employee Advocacy
By Sherril Hanson July 29, 2022
In early July, Khoros and EveryoneSocial announced a partnership that will leverage Khoros’ social media management solution with EveryoneSocial’s employee advocacy technology. The combination will be a boon to digital marketers as they attempt...
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Taming Customer Feedback Data into Insights and Action
By Sherril Hanson May 24, 2022
There is no shortage of technology solution providers in the customer insights and feedback space, ranging from those who offer end-to-end solutions to those who focus in on just one or two areas of the insights and feedback chain. One of the areas...
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Salesforce Launches CRM Analytics With New Features
By Alex Gaw May 10, 2022
A customer relationship management (CRM) solution from Salesforce has been retooled and relaunched with new features that incorporate artificial intelligence (AI)-driven insights directly into workflows, advances that Salesforce says can help...
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