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Aligning CX with Product-Led Growth Strategies
By Keith Kirkpatrick December 2, 2022
Product-led growth is a strategy that focuses on the attributes and user experience of a product to help drive growth, compared with simply telling prospects about a product via marketing or advertising. Often based on a freemium model, where users…
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New Research Finds 70% of Organizations Lack Adequate EX Data
By Sherril Hanson December 1, 2022
New research from FOUNT and TI People demonstrates the need for quality employee experience data. According to the report, for companies running employee surveys once a year, 70% say the employee data is not adequate for their needs. While a…
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Steps for Saying ‘No’ to Customers While Maintaining a Good CX
By Keith Kirkpatrick December 1, 2022
The customer may always be right, but that does not mean it is always possible to say yes to every request or demand. And while most customers understand that there may be scenarios in which the organization or company cannot comply with their…
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Consumers Are Eager to Interact with Brands in the Metaverse
By Alex Gaw November 28, 2022
Consumers, long tantalized by the prospect of interaction and living in a virtual world, are ready and eager to meet brands in the collective online shared space known as the metaverse. Perhaps even more astounding, nearly half of the respondents…
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New Research from Verint, SAP, Waterfield Tech, Zenarate-Execs In The Know, and Qualtrics
By Alex Gaw November 28, 2022
Verint: US Retailers Should Consider Automation to Ease Holiday Staffing Shortages More than 60% of US retailers say they are having difficulty finding qualified workers to staff their stores for the upcoming holiday season, while 45% are…
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Customer Data Platforms News from Lytics, mParticle, Treasure Data, and Twilio
By Sherril Hanson November 21, 2022
D4t4 Solutions Introduces Celebrus CDI for Salesforce Celebrus CDI for Salesforce, a Customer Data Integration (CDI) application on Salesforce AppExchange, has been launched by D4t4 Solutions. Data can be sent to customers’ Salesforce…
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Qualtrics Releases Employee Experience Trends Report
By Sherril Hanson November 21, 2022
According to the newly released 2023 Employee Experience Trends report published by Qualtrics, employees are craving stability and security in the face of challenging economic times. This need is at odds with employees reporting worsening work-life…
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EX Announcements from Betterworks, Qualtrics, Quantum Workplace, and Others
By Sherril Hanson November 17, 2022
Altimetrik Launches Employee Engagement App Altimetrik has introduced a comprehensive employee engagement app that leverages usage-based personalization, AI, and gamification. The DEX app connects all enterprise systems and provides a more…
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SugarCRM: Provide a Great CX to Drive Sales and Retention
By Keith Kirkpatrick November 15, 2022
For many CX software vendors, their unique selling propositions often revolve around the feature sets and technical functions of their applications or platforms. In CX, many of these features are focused on providing greater automation, smoother…
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